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Wednesday 25 November 2009

Coming to a bridal magazine near you.....

It's been quite exciting at Tiararama Towers recently. We've had a photoshoot, I've had some lovely new commissions to work on and I've been planning my new collections and pieces that will be exhibited at The National Wedding Show in February at Olympia.

It seems at the moment that The National Wedding Show is taking over my life - it isn't all about turning up with a few tiaras and plonking them on a table you know! And one of the things that has been preoccupying me is my advertising and promotional literature for the show. And as magazine copy deadlines loom for the magazines I will be advertising in around February next year I decided that I wanted to have similar style adverts in all of them.

Luckily for me I know a very talented graphic designer who took images from our recent photoshoot and turned them into fantastic adverts (these are just the low res copies of the images - the high res are huge!)
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I'm really excited about seeing these adverts in the magazines and hope that they inspire brides to take a look at the fantastic services that Tiararama can offer them.

Next time on Tiararama Tower's news...wrap up warm because the Snow Collection is about to be launched in all its glory!

Special thanks to Lisa at Vanilla Gecko for all of her help and patience in designing these ads for us.

PRIZE DRAW: Everything's looking Rosey

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Rosey - 5 clusters of pink toned freshwater pearls with Swarovski crystal

It seems ages since Tiararama has run a little competition and now in the run up to Christmas seems as good a time as any.

The prize is this wonderfully funky pink tone freshwater pearl and Swarovski crystal bracelet on sterling silver chain. There are 5 clusters of pearls and crystal on this bracelet to give it a fun and funky feel but with an elegant twist. The chain length is 19cm but can be altered if necessary.

So what do you have to do to win this lovely bracelet?

Well this is more of a draw than a competition. All you (or your friends) have to do is become a fan of Tiararama's Facebook page and once we have 50 fans then I will be entering your names into the draw. The lucky winner will be the person whose name is pulled out of the hat!

To go to our Facebook page and become a fan click here

Hopefully I will see you on Facebook soon and remember the quicker we get to 50 the sooner you have the chance to win this fabulous prize.

Tuesday 17 November 2009

Coffee and photos

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Tiararama's Snow Queen Crown, Snow choker and bracelet with Rosey Ring, Gown by Vikki Lafford (www.liliia.co.uk)

There really is nothing nicer than sitting down on a cold November afternoon, looking through some photos and drinking a nice cup of coffee. And that is exactly what I have been trying to do (the "trying" bit will become clearer in a minute!).

The lovely photos in question relate to our photoshoot at the end of October. As a designer of quite unique and theatrical bridal tiaras and accessories it is often difficult to take good product shots of pieces which are very big and complex and still get across the beauty of the design. So the best way to show them off is to show them being worn and the best way to do that is to organise photshoots. And I also wanted some fantastic images for my next round of advertising in the run up to the National Wedding Show at Olympia in February which I will be exhibiting at. And I also want some great images to take with me to the show so that I can show how wide ranging my design skills are.
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Tiararama's Snowstorm comb with Snow Choker and bracelet with Rosy ring, gown by Vikki Lafford (www.liliia.co.uk)

The trouble is once you have done your photoshoot and you have had your 250 images from the 1300 taken sent to you, it is never an easy task choosing images because what is a fantastic product shot might not look good in advertising and what might look good in advertising might not look good as a product shot and what might look good in a frame, might not look good as a product shot or as advertising. All very time consuming and frustrating but in the end when you have your handful of images it's all worth it.
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Tiararama's Raquel tiara

The three images in this post are those which will be used in various adverts over the next few months but there are some more images which will be used at The National Wedding Show or included on our new and improved website which will also be launched by the time of the exhibition - so watch this space! To see the rest of the images please click here

Now of course you might think that the "trying" part of this blog post was about choosing images. But the trying part is actually refers to the coffee. You see the reason we are improving the website is because as of next year Tiararama is changing a little bit. We are improving our collections to be more wide ranging and we are also making more of a distinction between the collections and our designer service. Not only will it be easier to understand but it will be truly couture.

But when you offer a service like this you also have think about what kind of things could be done to improve the quality of the client's consultation experience as well as the design process. I decided it would be a nice touch to be able to offer a choice of coffees and teas at consultations. So an espresso coffee machine has been purchased for Tiararama Towers(it is also a good way to get your other half to agree to something you have wanted for ages too!).

I thought to myself "how hard can it be to make a lovely cup of coffee?". Well today I have found out how hard it is and have a new found respect for those who work for Cafe Nero and Costa! I am still a long way off producing a lovely cup of coffee but each attempt is improving. Like everything I do for my clients it has to be perfect - I just hope I can get it right soon before I overdose on caffeine!

Once again many thanks to Sarah at Assassynation for her hard work with the images.

And if you are looking for fabulous couture and designer tiaras and accessories for your wedding or just find yourself at a loose end between February 19th and 21st 2010 come and see us on stand C31 at The National Wedding Show London Olympia.

Tuesday 3 November 2009

Another sneaky peek

I'm sure there will be alot more of these blog posts over the next few weeks but here is the first (or was yesterday's the first?) sneaky peek at some of the images from Saturday's photoshoot. They've only been quickly edited but there are lots more to come.

These images feature pieces from our new Snow Collection - the fantastic Snow Queen crown made from columns of Swarovski white pearls, each bound in wire studded with silver lined seed beads,together with the opulent Snow necklace with its 4 strands of Swarovski pearls finished with Swarovski snowflake pendants and matching 4 strand bracelet. This is accompanied by our Rosey ring (not part of the Snow Collection). The Rosey ring is a wonderful cluster of pink freshwater pearls and Swarovski crystal - absolutely stunning.

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I really can't wait to see the final edits from Sarah (www.assassynation.co.uk) and I'm looking forward to seeing some more images from the shoot and sharing them with you. And obviously once we get the final edits and decide which images we will be using in our latest promotional work and on the website, I will blog the images for you all to see.

So until next time.....

Monday 2 November 2009

It's a washout!

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Our model Laura wearing Philomena by Tiararama with pink freshwater pearl cluster bracelet and ring with gown by Vikki Lafford

Just a quick blog update about the recent goings on at Tiararama Towers.

Well following the glorious weather of last week I was really looking forward to my latest photoshoot in the parks of Ealing on Saturday. Even the weather forecasters were indicating that we would have a lovely sunny day to shoot in the autumn leaves. However, when Vikki (www.liliia.co.uk) and Sarah (www.assassynation.co.uk) arrived from Oxfordshire with our model for the day Laura, at 8am on Saturday the weather was decidedly foul. It was dull, grey and most disappointingly raining so even if it did clear up we didn't want to risk ruining Vikki's beautiful gowns by traipsing them through muddy grass and leaves.

Not the greatest of starts but after we decided to shoot indoors (and after much furniture moving) we got some fabulous shots in various parts of the house. All I can say is thank goodness we live in an Edwardian house with a lovely fireplace and boring cream walls!

The picture attached is one that I took on my little camera but it gives you a taster of the style of shoot. Obviously by the power of photo editing, a far better camera and a much more talented photographer the real images will be alot better! We got some great pictures of my Philomena crown and some of the pieces in my new Snow Collection. I can't wait to see Sarah's work and I am really excited about using them in some of my upcoming promotional work. Obviously once I get the real images I'll be blogging them for you.

The next few months will be filled with lots more work for the National Wedding Show in February and we've scheduled a headshot shoot for December when all my new collections will be ready for exhibiting and going on our revamped site in the New Year. It's all very exciting and I'm really looking forward to sharing my latest creations with you.

So until next time......